Pass (on) the salt

Smoking, calories, trans-fats
Now salt

Since the target is processed and fast foods, I can support the idea.
It's not aimed at individual cooking and servings.

In part because of the salt content in packaged foods, I season very sparingly.
When I do, I go for the high end, Fleur de Sel and the like.

New York Health Chief’s New Foe - Salt in Packaged Foods -

“Diet is an incredibly complicated business,”